Celebrating One Health Day: Advancing the Well-Being of People, Animals, and the Planet
Each year on November 3rd, the world comes together to recognize One Health Day. It is a day in which we celebrate and recognize the
We’ve all seen it before: a shiny gold seal on the front of a bottle, or a proud banner that reads “Best of Beauty Winner.” It feels reassuring, right? After all, if a product has won an award, it must be better for your skin.
But here’s the truth most people don’t realize in the skincare world, awards often say more about marketing budgets than about the actual quality of the product.
The Business of Winning
Awards don’t magically land in a brand’s lap. They’re the result of carefully planned campaigns involving advertising dollars, influencer partnerships, public relations, and sometimes even industry politics. The more money a brand pours into these efforts, the better their chances of “winning.” That’s why you’ll often see the same big-name brands taking home the prizes year after year.
The Indie Brand Playbook
Interestingly, many indie brands now follow the same path. They spend heavily on awards and influencer marketing—not necessarily to build long-term trust with consumers, but to increase sales quickly and make their company attractive for acquisition by private equity or a bigger beauty corporation.
That doesn’t mean these products are bad, but it does mean “award-winning” isn’t always the same as “skin-transforming.”
What Really Matters for Your Skin
At the end of the day, the only award that counts is how your skin looks and feels. Instead of being dazzled by trophies, ask yourself:
The Bottom Line
Lasting skincare success comes from science and integrity, not shelf appeal. Choose what nourishes your skin and forget the trophies—the real win is skin that looks and feels its healthiest, every single day.
Each year on November 3rd, the world comes together to recognize One Health Day. It is a day in which we celebrate and recognize the
In an age when store shelves overflow with creams, gels, sprays, and lotions, the humble medicated body powder might seem like a relic of the
We’ve all seen it before: a shiny gold seal on the front of a bottle, or a proud banner that reads “Best of Beauty Winner.”
When it comes to caring for your skin, it doesn’t need to be overwhelming or complicated. Think of it like going back to basics—your ABC’s.
For years, the skincare industry has thrived on the idea that achieving healthy, glowing skin requires a cabinet full of expensive products. From celebrity-endorsed serums